This product is a winner in the category Personal Care & Body Care Products of Cosmoprof 2023
Considering the steady increase in popularity related to women's wellness products, the jury awarded the Inner Beauty Stick & Mist - Intimate Care for Women treatment: a beauty stick and lotion, formulated with active, eco-friendly ingredients suitable for women's most sensitive areas. The product contains no harmful and irritating ingredients (such as fragrances) and combines health and emotional well-being, thanks to a freeze-drying technology useful for preserving the effectiveness of the ingredients.
Jury members appreciated the progressive approach to such a sensitive topic as intimate health and the number of ingredients (only four) that could potentially replace estrogen pills. The fact that it targets menopausal and athletic women was an additional plus.
Inner Beauty Stick & Mist Intimate Care for Women by Tru Hyal 100 is a patented, freeze-dried product that protects and enhances women’s intimate area. It contains only four active ingredients that moisturize, tighten, and improve skin elasticity including: hyaluronic acid, collagen, vitamin C, and Polylysine. The product is clinically proven against candida (99.9%). The freeze-dried technology preserves the efficacy of the active ingredients without any preservatives or emulsifiers. It is especially suited to women in menopause and sportswomen.
Inner-Beauty Stick & Mist is the first of its kind specifically made for women’s intimate area. It uses freeze-dried technology to preserve the original efficacy of active ingredients without any preservatives or emulsifiers. The product moisturizes, tightens, brightens & improves skin elasticity of the women’s intimate area with only 4 active ingredients: Hyaluronic Acid, Collagen, Vitamin C & Polylysine.
It is ideal for women in menopause, sportswomen, and those looking to maintain their hygiene. It is clinically proven against candida (99.9%) and is rated 5 stars Excellent by DERMATEST.
Directions: Remove the single-use freeze-dried stick from package, spray the inner mist to activate it and apply onto the genital area.
Claims & Benefits
Clinically Proven: 1) Moisturizing 2) Tightening 3) Brightening 4) Improve skin elasticity 5) Against 'Candida bacteria' (99.9%) which causes of vaginitis.
Ingredients: Inner Stick: Sodium Hyaluronate, Hydrolyzed Collagen, Magnesium Ascorbyl Phosphate (Vitamin C) Polylysine, Gardenia Florida Fruit.
Inner Mist: Chamaecyparis Obtusa Water, Niacinamide , 1,2-Hexanediol , Sodium Lactate, Butylene Glycol, Citric Acid Adenosine, Diospyros Kaki Fruit Extract.
35 Euros per Box (7 sticks and 1 bottle of the mist)
What sets your product apart and why is it innovative?
A first of its kind for women’s intimate area. We are breaking the taboo still present today on discussing gynecological health without shame. All women at some point in their lives will have this discussion and all women deserve to have the option of a clean product that they can apply in their most sensitive area.
It is the best technology to preserve the original efficacy of active ingredients without any preservatives or emulsifiers. This allows our product to work fast to deliver clinically proven results.
Using our patented freeze-dried technology, a technology primarily used to treat internal surgical wounds and burns. We are able to take minimal & waterless beauty to the next level and deliver TRU results with an eco-friendly and cruelty-free solution.
How do you promote your product on multiple channels?
Online, Department stores, SPA
How does your product meet the evaluation criteria of its category?
1) Innovation: Through our patented freeze-dried technology that delivers only active ingredients & eco-friendly without the use of preservatives or artificial ingredients.
2) Marketability & Marketing/Social Media Impact: We are breaking the taboo still present today on discussing gynecological health without shame. All women at some point in their lives will have this discussion and all women deserve to have the option of a clean product that they can apply in their most sensitive area.
They are looking for a product that can deliver real clinically proven results while at the same time is eco-friendly, value for money and cruelty-free. Our product is also simple and fun to use giving a pleasant experience for women who try it.
3) Innovative & Outstanding Omni-channel Presence: Our product can be sold on multiple channels. From e-commerce to retail store as well as to gynecologists.