AUSTRALIAN ALL NATURAL SKINCARE PTY LTD

ONEA baby top to toe wash

Formulated for use on babies’ body and hair to combat dry skin, this gentle product is tear-free and won’t irritate the skin. The wash spotlights ingredients from the brand’s native Australia, including Australian apple seed oil, an antioxidant that protects the skin; kangaroo paw flower, an anti-inflammatory ingredient that boosts skin’s hydration; Australian Kakadu plum, which contains more vitamin C than oranges, to promote skin repair; vitamin E to moisturize; and antioxidants and minerals to soothe skin inflammation and naturally relieve eczema. Presented in a fun, illustrated bottle, the formula is also free of sulphates and soap, instead using a mild surfactant to preserve babies’ natural skin oils and keep their hair smooth.

Stand Number: I20A Hall: 16

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Product Headline
Formulated for use on babies’ body and hair to combat dry skin, this gentle product is tear-free and won’t irritate the skin. The wash spotlights ingredients from the brand’s native Australia, including Australian apple seed oil, an antioxidant that protects the skin; kangaroo paw flower, an anti-inflammatory ingredient that boosts skin’s hydration; Australian Kakadu plum, which contains more vitamin C than oranges, to promote skin repair; vitamin E to moisturize; and antioxidants and minerals to soothe skin inflammation and naturally relieve eczema. Presented in a fun, illustrated bottle, the formula is also free of sulphates and soap, instead using a mild surfactant to preserve babies’ natural skin oils and keep their hair smooth.
Product description
Meet our 100% natural Australian Top-to-toe Wash! Enriched with pure locally sourced ingredients including Australian apple seed oil, kangaroo paw flower and Australian Kakadu Plum, this formula combats dry skin conditions gently and naturally. Bath time for babies is often a tiring experience – not anymore! With our unique foaming pump, washing your baby has never been easier, This tear-free formula will never make your baby cry, This is a 2 in one product that can be used on the body and as a hair care product for babies,
Claims & Benefits
ONEA's top to toe wash is free from the below harsh chemicals. Sulphate / SLS/SLES free Paraffins and Petrolatum, free Paraben free PEG free Silicones and dimethicone-free Mineral Oil free Silica free Oneas Foaming Wash is formulated for baby’s sensitive skin, using a mild surfactant system with a foaming and lathering feel, leaving the skin soft and moist. ONEA Baby wash gently washes and does not remove too much sebum, while the wash protects your baby’s skin from dryness and keeps their hair smooth and tangle-free.
Technical details
Water (Aqua), Decyl Glucoside, Coco-Glucoside, Glycerin, Benzyl Alcohol, Isoamyl Laurate, Chondrus Crispus (Carrageenan) Powder, Potassium Sorbate, Xanthan Gum, Parfum (Fragrance), Citric Acid, Caprylyl/Capryl Glucoside, Polyglyceryl-5 Oleate, Sodium Cocoyl Glutamate, Glyceryl Caprylate, Dehydroacetic Acid, Terminalia Ferdinandiana Fruit (Kakadu Plum) Extract, Anigozanthos flavidus Flower/Leaf (Kangaroo Paw) Extract, Santalum Spicata Wood (Sandalwood) Oil, Pyrus Malus (Apple) Seed Oil, Tocopherol (Natural Vitamin E)
Launch date
05/01/2023
Price List, Target Consumer & Market Segments
Price: $22.97 AUD Who is our customer? Contemporary / Modern Loves kids to have quality clothes, better health & well-being, and at times spend more on the kids than themselves Where does she/he shop? A mix of the discount / everyday value and at times boutiques/dept stores Online, Chemist Mid-range/ Chemist Warehouse, Organic Stores, Dept& Discount Retailers/Supermarkets local catchment. Loves one-stop shop for convenience, quality and value for money. Often buys on promotion, but attracted to everyday value. Ideal Age Group? New Born to Adolescent, products can be used for mums also
Website and Social Channel/s
https://www.oneaskincare.com.au/https://www.instagram.com/australianallnaturalskincare/https://www.facebook.com/oneaskincare/https://www.youtube.com/watch?v=-xI2O50s57E
What sets your product apart and why is it innovative?
We designed a foaming wash, to make it much easier for mums to wash their babies; the foam is easily pumped from the bottle and applied to your baby. Formulated with a mild surfactant system with a unique foaming and lathering feel making for a tear-free formula, Contains Australian Natural ingredients Kakadu Plum This native Australian superfood contains 100 times more Vitamin C than oranges and is also rich in potassium and vitamin E. While vitamin C is essential in promoting the growth and repair of a healthy baby’s skin, vitamin E helps it remain moisturized. Its high antioxidant and mineral levels aid to soothe and reduce inflammation and relieving eczema naturally. Kangaroo Paw Flower Another anti-inflammatory ingredient, It is known to be a drought-tolerant plant which helps it ability to boost skin’s hydration. its anti-inflammatory properties aid in soothing skin and relieving irritations Apple Seed Oil A powerful antioxidant, Apple seed oil protects skin cells from oxidative damage (caused by free radicals) because it contains a good amount of vitamin E and also it is anti-pruritic which calms itching caused by dry skin.
How do you promote your product on multiple channels?
Social Media, PR events, and Educational Events for mum; please check the training videos on our YouTube: https://www.youtube.com/@australianallnaturalskinca1084 We're trying to be close to the mum's community and give them educational content We're also partner with the NAPPY Collective organization in Australia, we dedicate some of our sales to this charity to help support providing babies Nappy for families who can't afford the nappy's for babies; great story, you can read it on our website: https://www.oneaskincare.com.au/news/ ;
Patents
no patents pending
How does your product meet the evaluation criteria of its category?
we comply with the Mom & Baby Care Products All face, body, and hair products and accessories, and supplements are conceived exclusively for this category.
What is you brand commitment to sustainability, ethical practices, and social responsibility? Please describe.
We have partnered with Nappy Collective an organisation in Australia and this is our story below to make changes in babies' lives with the most essential things they need: ONEA Organic Baby Skincare x Nappy Collective: Join Us in Making a Difference! At ONEA Organic Baby Skincare, we believe in the power of collective action to create positive change. We’re thrilled to announce our collaboration with Nappy Collective, a fantastic organization dedicated to supporting families in need. How Can You Join the Movement? Starting today, for every purchase of ONEA Organic Baby Skincare, we will donate $1 to the Nappy Collective. But that’s not all—we’re inviting YOU, our wonderful customers, to match our contribution by donating $1 as well! Why Nappy Collective? Did you know that 1 in 10 families, equivalent to 280,000 children, faces “nappy stress”? These families lack access to an essential baby care item—nappies. Nappy stress affects those experiencing financial hardship, homelessness, domestic violence, seeking asylum, or impacted by natural disasters. Together, We Can Make a Difference! By supporting this collaboration, you’re not just buying premium organic baby skincare; you’re contributing to a cause that keeps disadvantaged little ones clean, happy, and healthy. Your donation, combined with ours, will go towards collecting and distributing nappies to families in need through Nappy Collective’s Community Partners. Let's Create a Brighter Future for Every Baby! Join us in making a positive impact. Together, we can alleviate “nappy stress” and ensure that every baby has the care they deserve. How to Participate: Shop ONEA Organic Baby Skincare. Donate $1 at checkout to match our contribution. Spread the word—share this collaboration with your friends and family! Thank you for being a part of this meaningful journey. Let’s make a difference, one nappy at a time. We have cruelty-free certification, toxic-free and are always looking for sustainable packaging, we have YouTube videos also to give mums tips and tricks on raising there baby
Certifications
GMP: Good Manufacturing Practice Australian Allergy Certified Australian Toxic Free Certified Australian Made Certified ISO 9001

Timeline

27 November 2023

Platform Opening

12 February 2024

Entries closing

29 February 2024

Finalists Announcement

18 March 2024

Deadline for Receiving Products

22 March 2024

Awards Ceremony
Winners Announcement