This product is a finalist in the category Nail Product of Cosmoprof Awards 2018
Product headline
Semilac Extend Base is a self-levelling hybrid base that allows to extend the nail plate up to 1 cm.
Product - Description
Semilac Extend Base is a new self-levelling hybrid base. It smoothens the nail plate, shapes it and allows to extend it on a shaper even up to 1 cm! Thanks to its thick consystency it's very easy to apply.
Product benefits
Easy application, possibility to rescue a broken or fragile nail, extension of the nail plate up to 1 cm.
Technical details
Ingredients: Di-HEMA Trimethylhexyl Dicarbamate, HEMA, Isobornyl Methacrylate, Cellulose Acetate Butyrate, Hydroxycyclohexyl Phenyl Ketone, Trimethylbenzoyl Diphenylphosphine Oxide, Glycol HEMA-Methacrylate, Bis Phosphate, Hydroquinone, p-Hydroxyanisole
What makes this product so special?
The only product on the market that allows to extend the nail plate up to 1 cm!
How the brand is promoted on line?
Strong focus on social media: Semilac Facebook and Instagram, influencers, website.
Why the product/formulation is innovative?
The only product on a market that allows to extend the nail plate to 1 cm.
Timeline
27 November 2023
Platform Opening
12 February 2024
Entries closing
29 February 2024
Finalists Announcement
18 March 2024
Deadline for Receiving Products
22 March 2024
Awards Ceremony
Winners Announcement